Troy Dean

Digital marketing entrepreneur, speaker and podcaster.

Read Blog, Learn Stuff.

How Tonto Digital Helped Jessica Watson Succeed

By Troy Dean | Jun 30, 2010

It's always nice when your efforts are noticed. Courtney Trenwith from the Brisbane Times certainly noticed our efforts in helping Jessica Watson kick some goals using the internet. Here is her article from March 17, 2010. Photo: Peter Rae   Jessica Watson owes a lot to the internet. Enough to fill a large bank account.

Read More

Jessica Watson Digital Strategy Overview

By Troy Dean | Jun 10, 2010

In partnership with Elixir Digital and Dtail Noisemakers, we were given the opportunity to run a digital strategy for Jessica Watson. The following video showcases the success we had. Below is the video transcript. [responsive_vid] Read More

How to measure the success of a website

By Troy Dean | May 26, 2010

If there is one thing that gets me excited more than anything about this business, it's using my knowledge to create success for clients online. So how do you define and measure success when it comes to a website?

Read More

Don't Make Me Think

By Troy Dean | Mar 2, 2010

According to usability expert Steve Krug the golden rule when designing a website is: “Don’t make me think”. [amazon_link id=”0321344758″ target=”_blank” container=”” container_class=”” ][/amazon_link] What does this mean exactly and what is usability?

Read More