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agIdeas International Design Forum MC Gig
I had the great pleasure of playing MC at the 25th anniversary of the agIdeas International Design Forum yesterday. Founded by Melbourne design icon Ken Cato, the International Design Forum has hosted over 600 of the world's leading creatives and over 100K delegates over the last 25 years. The event took place at the Plenary […] Read More
The 5 Best Kinds of Recurring Revenue | Inc.com
Not all recurring revenue business models equally valuable. You can think of it as a scale with five levels where the higher your business model falls on the scale, the more valuable it is. And the key to value in this case is making it hard for competitors to take your customers while also making […] Read More
Where Are The Best Freelancers In The World?
This is very interesting research indeed. My friends at HostAdvice.com conducted some research to determine whether or not nationality is a factor when it comes to price and quality of freelancers on Elance. Here's the official infographic.
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13 Step Checklist to Outsourcing Online Course Development
I’ve been listening to a few podcasts lately and keep hearing a similar message: “Outsource the development of your website and get it done for pennies.” These podcasts are typically aimed at entrepreneurs, or “wantrepreneurs”, who want to sell digital products and programs on the internet in the hope of achieving “passive” income, (which doesn’t […] Read More
Business to Business Marketing Online
Business to Business marketing online promises so much and yet poses so many challenges. Done well, marketing your products or services online to other businesses can result in a steady stream of incoming leads and sales at very little cost. If you don't believe me, check out my WordPress video tutorial business as an example. […] Read More
Why Free Webinars are a Bad Idea for Generating Sales
For the last few years the internet marketing crowd have been banging on about free webinars being the holy grail for generating thousands, if not millions of dollars worth of sales. This may be true in some cases where you're selling promises of making more money, losing weight or finding Mr. Right and you have a boatload of affiliates sending hundreds of thousands of hopefuls to your squeeze page. But let's talk about the reality of free webinars for most startups.
Read MoreContent Creation Cheat Sheet
If you suffer writer's block or struggle to create content for your blog, read on. I have something that will help. I chaired a round table at the Business Blueprint conference in April 2013 in Sydney and the topic of creating content was a hot one. A lot of people seemed stuck and unsure about […] Read More
Websites for beginners with Pete Kvist
I co-presented a session with Pete Kvist at the Business Blueprint conference in Sydney today about why most websites suck how to get up and running with a website that will capture leads and actually have a positive impact on your business without breaking your bank account. My section was very short and included a […] Read More
Gin Wins an iPod Touch
One of my coaching members, Gin, just won a brand new iPod touch for being the most pro-active member in my program. That's right, prizes for implementing what I teach and getting results. I have gamified my online marketing education program. Every quarter I award a prize to the member who is top of the […] Read More