Troy Dean

Digital marketing entrepreneur, speaker and podcaster.

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Funnel ROI Calculator

Spending money on advertising and driving people into your funnel is the fastest way to grow your business. It can also be a very expensive exercise. I like to know my numbers before I pull the trigger.

So I built this form to calculate my predicted return on investment for my next funnel. I've pre-filled the form with some standard conversion rates and traffic costs to get started.

For the uninitiated, an “Order Bump” is where you offer an additional item to the customer which they can choose by clicking a checkbox. Like this:

order bump

The Funnel ROI Calculator

Fill in the required fields as honestly as you can and see if your funnel is going to bleed you dry or make you rich.

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