Troy Dean, Director of Geeky Stuff and welcome to 60 second lesson.
Lesson number fifteen: why you need an auto responder.
An auto responder is just a series of emails that is an automated response to when someone puts an email address in on your website in order to join your newsletter, list, or download a free report, or watch a free video, or whatever it is you've used to get them to put their email address in. An auto responder is an automatic response to them doing that, and it's a series of emails that goes out automated. So, you just write the email series once. You set it up in any system, Campaign Monitor or Aweber or whatever system you're using, and it automatically responds to your people.
Why do you need this? Because it keeps you consistent. It allows you to build multiple relationships with multiple prospects at once. And that's pretty cool.
That's the end of lesson number fifteen.
Consider yourself taught.