Troy Dean

Digital marketing entrepreneur, speaker and podcaster.

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Dec 15 2016

BPMN 2.0 Cheat Sheet

bpmn cheat sheet

I’m on a mission to master Business Process Modelling and Notation 2.0 so that I can better communicate our business processes to our team and so that I can identify areas in the business that are ripe for optimisation and internal disruption.

Written by Troy Dean · Categorized: Processes

Nov 15 2016

Online Business Model Video

online business model

This video outlines the online business model we use for RockStar Empires and WP Elevation. We are a media company. Most of our media is free. Some is paid.

Written by Troy Dean · Categorized: Processes

Apr 29 2016

Facebook Lead Capture FlowChart

facebook remarketing strategy

  Nerd alert. We’re about to roll out a new Facebook campaign and I thought it would be helpful to put together a flow chart (thank you LucidChart) and video (thank you Screenflow) so that everyone is on the same page. I’m sharing it here because I recently made the decision to open source my […]

Written by Troy Dean · Categorized: Processes

Apr 27 2016

Managing Coaching Calls and Webinars

coaching calls and webinars

In our online business community for WordPress consultants, we are responsible for managing coaching calls and webinars for hundreds of members from all over the world who look to us for ongoing training and support. Managing these calls across multiple coaches and multiple time zones is challenging, to say the least. So here is the […]

Written by Troy Dean · Categorized: Processes

Apr 24 2016

Publishing our Weekly Newsletter

email newsletter process

Call me a nerd, but in an attempt to better communicate our processes to our team members and manage the growth of our business, I’ve decided to make the process for publishing our weekly newsletter publicly available. I believe this will force us to improve the quality of our processes (to avoid embarrassment), which will, in […]

Written by Troy Dean · Categorized: Processes

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